Email Template
Unpopular Opinion
Share an unpopular opinion. Use this email to show them you aren’t a cookie cutter option and that you have something unique to say.
Two Truths and a Lie
Back to: Weekly Newsletters 0 This email is just plain fun. It piques people’s curiosity while also teaching them about you–without having to tell a story or use a lot of words. This should get people to reply to you (or you can modify this for clicks, watch the video explanation for details) so that…
Why I Love This
Super quick email. Just share a few (or more!) of your favorite things about your niche/industry. These could be reasons you love working in this particular industry, an experience you had that convinced you, or just fun facts that you love to nerd out about.
Excuses, Excuses
Use this as a newsletter or sales email. List out the top 3 objections your ideal customer has to your solution. Show them that it’s totally normal. And then share how you help them overcome each obstacle to get them what they really want.
Oh-So-Short Help
Find a piece of content (yours or someone else’s) and share it in this oh-so-short newsletter. Seriously. This should take you less than 10 minutes, but help you show off how you can be of service without wasting their time.
First Time
Share a short “first time” story related to your niche. Remind people everyone starts somewhere and encourage them to keep moving forward. A great template to segue into a sale to help them move forward.
Found this Online
Curate some content. Yours and others. This shows you are “keeping up with the times” when it comes to your industry, opens conversation, and lets you share your stuff w/out seeming overly promotional.
Christmas in July
This email is a simple “Christmas in July” sales email. Either give a discount or throw in an extra “goodie” on an existing product and see what happens this week. Side note: you don’t have to mention Christmas if that’s not your thing.
