follower to friend
Small Wins
Share a small but important win with your people, the smaller the better to increase relatability and invite positivity into the daily grind.
The 3-2-1- Email
Update your folks on something personal and something business in this fun to write template.
Off Track
Build some camaraderie. Share something that you’re “off track” with. Reassure your reader that it’s okay if they are, too. Then segue into whatever content you need to share this week.
Watch Out
Share the most important thing your ideal customer should watch out for (aka pitfalls, common mistakes)
Do This, Not That
Establish some expertise by laying down some ground rules you think your audience needs
One Sentence Email
Push the boundaries of “real quick email” and try to help as many folks as possible this week.
