General Newsletter
The Vision
What is your vision for the people on your email list? What do you want them to accomplish? Or how do you want them to feel when they purchase something from you? This emails tell them exactly where they are headed with you. Which they need to know in order to “get on board” in the first place.
Accomplishments
Show your people that you’re invested in them AND invested in your craft. Share your accomplishments and ask them theirs. Super simple email.
Holiday Replies
A holiday-specific email that segues into sharing some easily digested content. Its aim is to get replies and open up conversations. It’s bound to be a real pattern interrupt email from sales emails sent this time of year.
Whacha doin?
Year’s almost over. Let’s ask our readers what they’re up to and give them some action items.
Segment Your List
Never too late to survey your audience. Pick one topic about your audience that you wish you knew and go and find out with this template. Bonus: helps with click rate.
Mini To Do List
Life is hard. Which makes it impossible to cross everything off the to-do list all the time. Share a couple to-dos you think your audience should be doing and tell them to pick one this week to get done.
Random Encouragement
Short + sweet encouragement email. Send this email to really connect w/ readers. Guaranteed to help build a list of the right people that want to get their resources from YOU.
