General Newsletter
Read/Favor
Forget that “one email, one job” rule. Let’s give our readers two things and let them decide which is most important to them.
Woops! Never Again
Let’s be a real person today. Share a time you tried something and didn’t like it in an effort to let your readers know it’s okay to make mistakes. You know, so they feel comfortable with your brand.
No. 1 Priority
Get replies that will actually help guide what products you create and how you talk about your offers.
Pickles
We all make mistakes or get ourselves in “pickles.” Give your reader a tip on how to get out of a common “pickle” in your industry.
Off Track
Build some camaraderie. Share something that you’re “off track” with. Reassure your reader that it’s okay if they are, too. Then segue into whatever content you need to share this week.
