follower to friend
Watch Out
Share the most important thing your ideal customer should watch out for (aka pitfalls, common mistakes)
Do This, Not That
Establish some expertise by laying down some ground rules you think your audience needs
One Sentence Email
Push the boundaries of “real quick email” and try to help as many folks as possible this week.
Non-Negotiables
Share 2 personal non-negotiables in your life. Then 1 in the way you do business. This email is values-based and will remind your subscriber why they like you in the first place. Optional sales email as well.
Workspace
Share a picture of your workspace. And then segue into whatever you need to promo. A new blog post. A flash sale. Your Instagram. Whatever.
Reply For Answers
Intrigue readers and get higher opens with this subject line. Also, align yourself with the right readers by sharing these specific questions you have for your ideal customers
Perfect Sales Segue
Share your second best piece of advice in this email. It’s a little fun, which will get people to open. PLUS sell in this email if that feels right for you.
New Year New You
Share what you’re bringing into the new year and what you’re not. Invite your subscribers to share, as well.
The Vision
What is your vision for the people on your email list? What do you want them to accomplish? Or how do you want them to feel when they purchase something from you? This emails tell them exactly where they are headed with you. Which they need to know in order to “get on board” in the first place.